PostUp

PostUp, part of Upland Software, is an enterprise email and audience development platform designed for publishers, media companies, and content-driven organizations. It offers advanced tools for maximizing email engagement, growing subscriber lists, and monetizing content through high-performance campaigns.

The platform includes a drag-and-drop email editor, dynamic content support, and robust audience segmentation capabilities. Marketers can create highly personalized campaigns and automated workflows that are tailored to subscriber behavior and content preferences.

PostUp also specializes in subscriber acquisition and list growth tools, including pop-ups, gated content modules, and integrated preference centers. Its analytics suite provides detailed insights into campaign performance, engagement trends, and revenue attribution.

Ideal for digital publishers and media brands, PostUp combines editorial email tools with advanced monetization features—helping content teams convert readers into loyal subscribers and drive revenue through email.