LiveIntent

LiveIntent is a people-based marketing platform that enables brands to connect with their audiences through personalized advertising within email newsletters. By leveraging the power of the email address as a unique identifier, LiveIntent allows for targeted, cross-device marketing without relying on third-party cookies. The platform partners with over 2,500 publishing and advertising brands, reaching more than 250 million verified individuals monthly.

For marketers, LiveIntent offers solutions to deliver personalized ads directly to user inboxes, utilizing innovative ad formats and interactive elements such as native ads and animated teasers. This approach ensures that brands can engage with attentive readers in a contextually relevant environment, enhancing the effectiveness of their campaigns.

Publishers can monetize their email newsletters by integrating LiveIntent's LiveTag, a lightweight HTML snippet that dynamically serves ads in real-time. This integration allows for efficient management of email inventory, delivering relevant advertising experiences to subscribers while generating incremental revenue.

Ideal for businesses aiming to enhance customer engagement and monetize email content, LiveIntent provides a comprehensive platform that bridges the gap between brands and audiences through strategic email advertising solutions.