Cloudinary

Cloudinary is a media management and optimization platform that helps teams store, transform, and deliver images and videos across digital channels. While not an email platform itself, Cloudinary plays a vital supporting role in email production workflows, ensuring fast, responsive, and visually consistent asset delivery.

One of Cloudinary's key strengths is dynamic media personalization. Marketers and developers can generate personalized images using real-time URL-based transformations—such as text overlays, profile pictures, product images, or user-specific content. This allows for scalable one-to-one visual personalization in email campaigns without pre-generating thousands of static assets.

The platform also supports responsive sizing, format conversion (like WebP or AVIF), compression, and CDN delivery—ensuring that images load quickly and render correctly across all email clients and devices. Cloudinary integrates easily with design systems, CMSs, and custom email generation pipelines.

Ideal for teams producing high-quality, content-rich email campaigns, Cloudinary helps deliver optimized and personalized media at scale—boosting both performance and visual impact.