CampaignPeek CampaignPeek logo

Algonomy (formerly Rich Relevance) is a leading omnichannel personalization platform that specializes in delivering AI-powered personalized experiences across web, mobile, email, and in-store channels. Founded by former Amazon personalization R&D team members and rebranded as Algonomy in 2021, the platform serves over 200 multinational companies including major retailers like Carrefour, John Lewis, MediaMarkt, and Marks & Spencer.

The platform's email personalization capabilities integrate seamlessly with existing email service providers to automatically generate targeted product recommendations based on individual customer behavior, browsing history, and purchase patterns. Features include real-time personalized content that updates upon email open, behavioral segmentation, cross-channel customer journey optimization, and A/B testing for recommendation algorithms. Algonomy's technology is known for increasing sales per visitor by 10-15% compared to traditional collaborative filtering approaches.

Ideal for large e-commerce retailers and omnichannel brands seeking sophisticated personalization across multiple touchpoints, Algonomy is particularly valuable for companies wanting to unify customer experiences across web and email channels. The platform is especially popular among fashion, electronics, supermarket, beauty, and luxury brands looking to implement data-driven, hyper-personalized customer interactions at enterprise scale.